An Interview With Felton Jones, Roastmaster for PJ’s Coffee

As part of NCA Next Gen’s ongoing interview series, Everett Brown, Managing Director at Westfeldt Brothers, Inc., recently had the opportunity to sit down with Felton Jones, Roastmaster and Coffee Buyer for PJ’s Coffee. In this conversation, Everett and Felton discuss Felton’s industry experience and what the coffee industry can do to provide more opportunities…

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Celebrating Coffee During America’s Birth Month

This year, America celebrated its 247th birthday, but did you know that coffee has been one of America’s favorite beverages for even longer? In fact, there is evidence that coffee came to the colonies as early as the days when Captain John Smith and others helped to found Jamestown.   In 1670, Dorothy Jones became the…

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The reason is the season: Coffee’s seasonal taste and temperature trends

It’s one of the most wonderful times of the year! That’s right, spring has sprung and the latest edition of the National Coffee Data Trends (NCDT) report is here. Commissioned by the National Coffee Association (NCA) since 1950, the NCDT report is the longest-running study of American consumers’ coffee drinking patterns. Polling is conducted twice…

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The reason is the season: Coffee’s seasonal taste and temperature trends

It’s one of the most wonderful times of the year! That’s right, spring has sprung and the latest edition of the National Coffee Data Trends (NCDT) report is here. Commissioned by the National Coffee Association (NCA) since 1950, the NCDT report is the longest-running study of American consumers’ coffee drinking patterns. Polling is conducted twice…

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Flavor as the common thread for coffee quality along the value chain

Coffee cupping prep ©2019 Decisive Moment, NCA Convention The role of cupping in specialty coffee By Mario R. Fernández-Alduenda, The Coffee Quality InstituteExcerpted from The Sustainable Cultivation of CoffeeDiscount available for NCA members The popularity of coffee is still growing, but the definition of what makes a ‘good’ cup of coffee is complex. It might…

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Getting Started in Coffee Branding

It’s more than a logo. To learn more about coffee branding, NCA members can access the on-demand webinar, “Getting Started in Coffee Branding.” By Michael Wilson, Creative Director, Made Visible Studio Branding is not some sort of black magic. Rather, it is a methodic process by which an organization defines what makes them unique and…

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3 Highlights From the National Coffee Association USA Convention 2019

Spencer Turer (Coffee Analysts), Julie O’Brien (The Coffee Trust), and Monica Walker (Walker Coffee Trading) enjoying a cupping session led by Blue Donkey Coffee at the NCA 2019 Convention in Atlanta Pt. 1: The Crema the Crop Leaders, experts, and entrepreneurs from across the coffee industry came together for the 2019 NCA Annual Convention in…

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The Buzz Is Brewing at Blue Donkey Coffee

Blue Donkey will  host a specialty coffee cupping session at the 2019 National Coffee Association Convention in Atlanta, March 7-9 Atlanta Coffee Shop is Making Waves with National Coffee Leaders As Atlanta grows, so does the city’s specialty coffee scene – and one of the hometown favorites is about to make a big splash with…

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Video: 5 Caffeine Facts Explored

Does coffee make you lose weight? Can it cure a hangover? Does it make you poop? Millions of Americans drink coffee every day, but it remains one of the most misunderstood beverages on the planet. The editors at Thrillist took a look at the facts behind a few widely-held coffee myths and misconceptions, according to…

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